Solutions

	Search Engine Optimization Search Engine Optimization (SEO) involves a two pronged strategy; attracting customers and closing customers. The first half is about gaining greater online visibility, boosting traffic and increasing website hits. Once the customer arrives, it is imperative the website achieves its desired result, like a phone call or a sale. Learn more about Search Engine Optimization.
	Web Design Before undergoing a redesign of a website or creating a new one, it is important to define the goal of the company – increase sales, reinforce brand, become an expert on a given subject. Then the structure, navigability, graphic elements, content and call to action are set in place. Learn more about Web Design.
	Local Search Optimization Yellow Pages are becoming obsolete. More people are not only going online to find local businesses but they are buying local as well. A business without a local and regional presence is missing out on valuable sales opportunities. Local search placement allows a business to build credibility, trust and acquire new customers. Learn more about Local Search Optimization.
	Social Media When businesses decide to get more innovative with their marketing strategy, they wish to incorporate a greater Social Media presence. Blogs, social networking, online videos and discussion groups are examples of how businesses attract new customers and excite the current base. Learn more about Social Media.
	Content Creation Writing SEO copy which is clean, well-received and search engine optimized is not easy. Using targeted keywords, providing compelling and informative content and ranking in search engines is key to any successful SEO copywriting campaign. Learn more about SEO Content Creation.
	Pay Per Click Advertising Pay per click advertising sheds light on what your competitors are doing with their online presence. Locate competitive and untapped keywords and monitor which terms result in high conversion rates. It is a great short-term tool for configuring a long-term strategy. Learn more about Pay per Click Advertising.

About UWS

Hello, my name is Dan DelMain and I am the owner of Umbrella Web Solutions. I am what you would call an internet marketing junkie - i.e. web design, local search, social media and organic search. I was born in Portland Oregon and went to school at the University of San Francisco. Since graduating, I have worked closely with a number of product and service oriented online businesses. When I am not working with clients, I am bagpiping, blogging, running, snowboarding and soaking in the sights and sounds of Portland.
Read More