Websites do not have to be complicated. In fact some of the most award winning sites on the internet incorporate a minimalist design with a focus on navigation and content. Look no further than Google.com. Umbrella Web Solutions is focused on creating and redesigning websites in order strike a balance between creative ingenuity and functionality. [...]

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Common Search Engine Optimization Questions: Why doesn’t my site rank higher in search results? My website doesn’t rank for any of the keywords I am targeting. What is the problem? My competitor just launched their site and it already ranks higher than mine. Why? Search Engine Optimization (SEO) is a very powerful tool in achieving [...]

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What are you looking for? Plumber in San Francisco? Italian restaurant in Miami? Massage Therapist in Phoenix? Lawyer in Atlanta? Many of the search queries result in local search results. People are looking local for services and products in their city or region. In the past, when a patron was looking for a local business, [...]

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Content Creation can be a powerful tool in achieving online search results. The Internet provides a wealth of information on every imaginable subject. And the sites that receive the most hits and traffic are those who are experts in their respective fields. At UWS, we acknowledge we might not be experts in every industry but [...]

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Social Media is about creating something that is unique and link-worthy and something which others will want to share with friends and colleagues. The return on investment often comes in the form of short bursts of traffic or an increase in links linking to your site. Social media is important because it creates another / [...]

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Pay per Click Advertising (PPC) is an integral part of any business marketing plan. It allows you to gain quick perspective into the market and discover keywords which have high conversion rates at low cost. What is Pay per Click Advertising (PPC)? PPC is a form of internet advertising used on search engines and content [...]

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